Rule
#2 – Make your customers feel good
We feel good when we know we’re loved, treasured and
special. There are many ways you can make your customers feel special. From
dropping a surprise, handwritten note with every offer, to free gifts and
special reports.
You’ll be surprised at what some of these can do for your
business. Make every customer feel special.
• Greeting
cards during special occasions
• Priority
order forms / Discounts
• Newsletters
with useful information
• Special
reports
• Free
gifts
• Exclusive
offers
From time to time, I receive greeting cards and letters from
my subscribers sent to me by snail mail. These messages make me feel special
and valued, that what I’m doing is worth it. Most importantly, they move me to
reciprocate by offering more useful information for my customers.
Do the same for yours – When you routinely offer something
of value to your customers, they’ll stay with you and continue to support
you.
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